Yellow Submarine Packaging Design by Maksim Arbuzov

Maksim Arbuzov, a talented graphic designer based in Montenegro, has developed this fun packaging concept for a kids’ shampoo brand. This self-initiated project goes beyond conventional eco-friendly packaging, merging functionality, sustainability and fun.

The “Yellow Submarine” shampoo packaging is designed to be more than a simple container. Maksim envisioned a solution that could be reused and repurposed, extending its life cycle to promote sustainability and reduce waste. The submarine-shaped bottle can also be used as a toy, and each package comes with a charming little captain character and his friendly seagull companion, adding a narrative element that can make bath time a more enjoyable experience for children.

As part of his conceptual exploration, Makskim also developed a range of brand elements to complement the “Yellow Submarine” concept, including designs for tote bags, apparel and advertising materials.

To learn more about Maksim and his work, be sure to take a look at his website.

More packaging design Maksim’s website