Strigo Apparel Branding by Memo & Moi
Published Sep 3, 2015
Mexican brand consultancy Memo & Moi created this elegant identity for Strigo, an alternative clothing line with Indo-Australian influences.
“Its name was inspired by the physical and symbolic value of the owl species present in 5 continents, belonging to the family of estrigiformes. An alternate brand influence has been the history of the Middle Age, where reason was seen through faith, only then reaching true wisdom. It is the combination between the origins of this time and the uniqueness of our nocturnal figure that give life to the brand; the wise bird that will extend its essence as far as its wings can take it.”
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