0
Shares

Project Zero Branding by R/GA

Published Nov 19, 2021

Project Zero is a new kind of non-profit taking on the reality that 98% of the ocean is unprotected. US-based agency R/GA was responsible for their clever and purposeful new branding.

“The goal? Accelerate going from 98% to 0%, not by starting new projects but by funding current ones, counting down to zero projects incomplete.

We created a new identity, and a badge of honor for activists of all kinds to get behind, by building a percentage sign into the Z of Zero, which signals that this goal is within reach; we just need to tackle it one project at a time, 1% at a time, until we get to zero.”

More branding Support the project here

POSTED BY

IG Team

0
Shares

More articles

Squid Game Fan Art Collection

Halloween 2021 Shopping Guide

Greenspired — Color Inspiration No.4

The Noun Project launches new stock photo platform focused on inclusion

#want

NEOGEO Mini International

Nasa Logo T-Shirt

Alessi “Fior d’olio” Pourer for Olive Oil Bottle

The Kitchen Shelf Book

Brew Whale Tea Infuser

Conceal, Invisible Floating Bookshelf

These are affiliate links to Amazon and other partner brands. We may earn a small commission if you click the link and make a purchase.
There is no extra cost to you, so it’s just a nice way to help support the site.

Follow Inspiration Grid

Related

inspiration

Awesome products for creatives

NEOGEO Mini International

Nasa Logo T-Shirt

Alessi “Fior d’olio” Pourer for Olive Oil Bottle

The Kitchen Shelf Book

Brew Whale Tea Infuser

Conceal, Invisible Floating Bookshelf

These are affiliate links to Amazon and other partner brands. We may earn a small commission if you click the link and make a purchase.
There is no extra cost to you, so it’s just a nice way to help support the site.

Inspiration
in your inbox

Amazing art & design, never any spam.

Thanks for subscribing!
We'll be in touch soon.

We care about protecting your data. Please refer to our Privacy Policy for more.



© 2021 Inspiration Grid, all rights reserved. Some of our posts may contain affiliate links to partner brands. We earn a small commission if you click the link and make a purchase. There is no extra cost to you, so it’s just a nice way to help support the site. All images, videos, and other content posted on the site is attributed to their creators and original sources. If you see something wrong here or you would like to have it removed, please contact us.