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Pak Pao Restaurant Branding by Mast

Published May 8, 2015

Denver-based design studio Mast created this gorgeous identity for Pak Pao, a modern Thai restaurant located in the Design District of Dallas, Texas.

“Creating a welcoming brand to fit into the casual dining scene was important, but not at the risk of losing a sense of Thai culture. Traditional Thai typography was referenced to create the custom word mark, and the color scheme was derived from the traditional clothing of Thai monks.”

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