Nike Air Max 2017 Campaign by ManvsMachine
Published Dec 20, 2016
Award-winning studio ManvsMachine created these striking graphics for Nike’s “Go Lighter, Go Longer” campaign promoting the 2017 model of their iconic Air Max sneakers. From MVSM’s website:
“A metaphorical exploration of air and the negative space it occupies.
The Air Max 2017’s ultralight support and maximum comfort are portrayed through a series of visual metaphors inspired by scenarios encountered on an everyday run.”
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