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Eureka Catalogue 8 by Paprika

Published Feb 23, 2015

Canadian design studio and strategic marketing firm Paprika created this bold annual catalogue for Eureka, one of North America’s leading decorative lighting manufacturers.

“Directly intended for architects and designers alike, the catalogue proposes a wide range of products. For this edition, we chose to play with the thematic of luminous spectrum.

On the catalogue’s front and back covers, we included a sparkling shading going from red to blue tones and then drew a large 8, which represents both the catalogue’s edition and infinity symbol. The latter is in perfect line with our theme, for the shading we created seems infinite. We also drew an original typeface full of curves reminiscent of the number 8.”

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