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Delay Branding by Lasca Studio

Published Jun 23, 2023

Delay is a high-end jewelry brand that recently commissioned Brazilian studio Lasca to produce their striking new brand identity and packaging design. The project was designed to capture the essence of Delay’s mission and values, while also creating an aesthetic that stands out in the luxury market.

“The Delay brand was born from a moment of immersion in self-discovery and the need to share a vision that awakens beauty and the artistic spirit.”

“Delay is presence. Intention. Looking within. Overflowing on the surface. With these concepts in mind, we’ve developed a visual identity system exploring reflection as a central theme.”

Lasca also created the packaging for Delay’s products, with an emphasis on simplicity and elegance. The combination of red, cream and black, as well as the use of translucent elements create an overall look that exudes sophistication and luxury.

More branding inspiration via Behance

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