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Alt for Damene Campaign by Kitchen

Published Nov 27, 2011

Clever print campaign by Kitchen, an advertising agency from Oslo, Norway.

“In these prints by the Kitchen advertising agency of Oslo, Norway, three women wear transparent gowns scrawled with horizontal bands of differently treated typefaces. To accompany this unusual fashion statement, the Alt for Damene campaign asserts that the editorials included within its pages are ‘stories that stay with you’, in ways that are directly applicable to your life and your wardrobe.”

Art Directors: Ole Henrik Stubberud, Heidi Mittun-Kjos
Copywriter: Elin Dørum Bengtsson
Illustrator: Bjørn Brochmann
Photographer: Massimo Leardini

via TrendHunter Kitchen’s website

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