The Neubad Plakat: An Aesthetic Phenomenon

Art and culture have always been central to the Swiss way of life, and nowhere is this more apparent than in the city of Lucerne. The picturesque city proudly claims the title of “Poster Town”, where art and design seamlessly intertwine to develop an extraordinary contemporary design movement. The Neubad Cultural Center’s posters are the epitome of this achievement, having transcended local boundaries and gained global recognition.

The decision to use only black and white in the design of these posters was a deliberate one. The stark contrast between black and white mirrors the diversity and dichotomy of the cultural events hosted at the center. From music concerts and theatre performances to art exhibitions and literary readings, the Neubad Cultural Center is a melting pot of different art forms, and the Neubad Plakat beautifully encapsulates this eclectic mix.

This volume, curated by Erich Brechbühl, Fons Hickmann, Isabelle Mauchle and Urs Emmenegger, and published by Slanted, is more than just a collection of posters; it’s a testament to the rich pool of talent that Lucerne has to offer. It showcases the extraordinary work of Swiss designers while celebrating the cultural richness of this vibrant city.

More black & white inspiration via Slanted Publishers