Taylor & Smith Branding & Packaging by Megan Perkins
Published Oct 14, 2020
Australian art director and designer Megan Perkins produced this beautiful minimalist branding for Taylor & Smith, a small independent, artisan distillery.
“For the identity we looked to Taylor & Smith’s approach to distillation, drawing upon traditional spirit bottle typographic references. A bold, contemporary solution, conscious of its heritage provides strong shelf presence and a flexible typographic system that could be easily adapted for new packaging and communication requirements.
Tactile processes and beautiful materials with inherent colour integrity reflect the pure, natural ingredients, the intensity of flavour of the botanicals and the hands on craft approach.”
— Megan Perkins
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