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Salesforce Video Wall: Digital Art Installation by Obscura

Published Jan 18, 2017

San Francisco-based studio Obscura was commissioned by Salesforce to create this gigantic LED video wall installation for the lobby of their flagship office.

“Our creative teams worked closely together to envision and produce work that transforms a passageway into a mesmerizing hyperreal environment. From capturing California’s Redwood National Forest in stunning 12K resolution, to a designing a convincing CG waterwall and more – we held nothing back in striving to impart a sense of wonder to everyone that enters the building.

The display contains over 7 million pixels and is the longest continuous 4mm LED screen in the United states. The wall has reached over 50 million views on social media.”

More art installations via Mashable

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