Pigalle Basketball Court by Ill Studio & Nike
Published Nov 7, 2018
French fashion brand Pigalle enlisted creative agency Ill Studio to produce this vibrant art intervention on their Parisian basketball court, coinciding with the launch of their new clothing collection that was recently designed in collaboration with NIKElab.
“The yard welcomes visitors on Rue Duperré through hot pink and bright blue gates, leading to a colorful abyss beyond. A punchy palette of pink, purple, yellow, and indigo hues has been conceived by Ill Studio to correspond to the collection’s ’90s basketball-inspired aesthetic, where an almost iridescent air sweeps thorough the highly-saturated space.”
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