KETL Tea Company Branding & Packaging by Traina
KETL is a new tea company created by California-based design studio Traina.
“Handcrafted, certified organic, internationally sourced… when a product embodies such genuine qualities, it begs for an equally authentic brand. KETL Tea — a brainchild of Traina — is a result of what happens when product and brand are harmoniously conceived together. Over the course of four months, we curated the world’s best loose-leaf teas while crafting the name, messaging, identity, packaging, e-commerce site and vibrant spirit of KETL. All teas are not created equal and, as KETL proves, not all brands are either.”Branding Graphic Design Packaging Design Print Design Typography Posted on June 8, 2018