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Cutting-Edge Design Meets Cinema Magic in BATCH’s Brand Identity by &Walsh

Published Mar 14, 2025

When Jessica Walsh and her team at &Walsh take on a project, you know the outcome will be bold, smart and memorable. Their recent collaboration with BATCH, a company shaking up post-production in film and TV, is just another example.

With its patent-protected batch processing tech, BATCH has turned an industry pain point into a strength, creating mattes for entire films in hours rather than months. The efficiency this brings means more time for filmmakers to refine their creative vision in the color and VFX stages, and that’s a game-changer.

To match this forward-thinking spirit, &Walsh crafted a sleek and impactful brand identity. Drawing inspiration from the world of filmmaking and the technical precision of batch processing, the visual identity includes a custom bold-blocked logo that echoes the look of film mattes. It’s minimal yet expressive, and deeply connected to the craft of cinema.

They also produced a new website and demo video, delivering a cohesive experience across all touchpoints. The website is cleverly designed to balance clear information with cinematic flair, reflecting BATCH’s dual focus on tech and artistry.

If you’d like to see more, check out the case study here or visit BATCH’s new website.

More branding inspiration &Walsh’s website

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