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Crude Raw Chocolate Branding by Happycentro

Published Mar 2, 2017

Italian design studio Happycentro created this incredible brand identity and packaging system for Crude, a new brand of organic raw chocolate.

From their website:

“Only two ingredients for this amazing organic raw chocolate: Cocoa in different percentages & sugar. We designed the visual identity and a packaging system with the same straight ‘recipe’: a ‘cheap’ raw cardboard & a ‘luxury’ metallic hot foil, one for each percentage of cocoa.”

More branding inspiration via Behance

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