Chromatic Vision: A Colorful Showcase by Fuman Studio

We’ve previously featured the work of Fuman Studio, including their wonderfully tactile Touchy Feely print showcase and their branding project for Troy Goodall. For IQ Color, the studio teamed up with B&F Papers to create a unique promotional booklet introducing a vibrant range of colored paper to designers, printers and creatives across New Zealand.

The concept, titled Chromatic Vision, explores how our eyes perceive color through a clever combination of graphic design and intricate paper engineering. A striking eye-shaped illustration dominates the cover, with a circular cutout at its center revealing a rainbow of colorful sheets that fan outward like beams of light. Inside, individual pages showcase different paper weights, colors and printing techniques, while bold typography, blind embossing and gold foil details add another layer of visual interest.

According to the studio, bringing this ambitious design to life required close collaboration with the printer, ensuring the intricate cuts and stepped pages worked seamlessly without compromising the booklet’s structure.

Discover more of Fuman Studio’s work on their website.

More graphic design via Behance