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Charlemagne Chocolatiers Branding by Hoet & Hoet

Published Jul 4, 2024

Charlemagne Chocolatiers is a traditional Belgian brand that has been producing fine chocolates since 1974. They are know for offering a diverse range of chocolates with unique flavors. In an effort to elevate their visual identity, they have commissioned local design studio Hoet & Hoet, to develop a brand refresh and packaging overhaul.

Hoet & Hoet worked with a team that included artist and designer Vébé, art director Cédric Philippi, graphic designer Chloé B and motion designer Brecht Claassen to deliver a new look for Charlemagne’s brand while staying true to the chocolatier’s heritage and values.

You can view the full project on Behance, or visit Hoet & Hoet‘s website to discover more of their work.

More branding inspiration via Behance

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