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Tricycle Roastery Packaging by Sergio Laskin Agency

Published Sep 18, 2019

Sergio Laskin Agency created this outstanding brand identity and packaging system for Tricycle, a coffee roastery based in Saudi Arabia.

“We knew we have to start with some really simple, yet visually striking idea. That’s how we decided to use color coding and patterns for main 5 directions – Africa, South America, Asia, Blends and Special addition.

It all ended up as light, clear, visually appealing brand, that surely will be different from most of coffee brands around the world.”

More packaging design via Behance

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