The FVS Atlas Showcases Adaptable Identities from Around the World

Designer and researcher Martin Lorenz’s new book, The FVS Atlas: Flexible Visual Systems from (Almost) All Over the World, is a bold volume that builds on the foundations of his 2021 release Flexible Visual Systems. Here, Martin expands the conversation around system-based design with a global showcase of adaptable identities that thrive across formats, platforms and contexts.

The book brings together contributions from over 100 leading designers worldwide, illustrating how contemporary brands are moving beyond static logos to create dynamic frameworks that evolve in real time. Alongside a substantial showcase of form-based and transformation-based systems, The FVS Atlas includes four in-depth case study interviews and critical essays, weaving Martin’s doctoral research with practical applications.

With a striking neon-green cover and dynamic grid of geometric forms, the book is as visually experimental as the systems it presents. Edited by TwoPoints.Net and published by Victionary, The FVS Atlas is an excellent reference for designers and studios looking to build identities that are not only recognizable but also fluid enough to adapt to the ever-changing demands of today’s media landscape.

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