Human Grade Type Project by Kobu
Published Dec 17, 2021
Portuguese agency Kobu worked in collaboration with tattoo artist Gonçalo Cevadinha and photographer Ramiro Mendes to produce these powerful images and promote their new Ereganto typeface.
“The link between Ereganto and the human body was further explored in the Human Grade Type project, a photographic collaboration that joined both KOBU’s sub-brands – Foundry and Photon – together in a project that highlights the new typeface’s seductive shapes and forms portrayed on the surface where it feels most meaningful — the human skin.
Ereganto™ typeface is elegant, fluid and balanced, and we used body painting to visually convey those concepts. Applying projection and stencil techniques, we covered our dear volunteers in royal blue dye and gold painted Ereganto’s types, embracing their organic figures. A spontaneous choreography of seamless yet intentional gestures provided the alluring dynamics we captured through photography and film to present this typeface”
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