Find Focus: Premium Adidas Packaging by Colt
Published Nov 1, 2016
London-based studio Colt was commissioned by Adidas to create premium packaging solutions for the arrival of Adidas Athletics.
“The Z.N.E (zero negative energy) hoodie which lead the launch, is designed to block out any distractions and create a zone around the athlete in which they can focus. By using pyramid foam panels more commonly associated with sound-proofing as an external element, Colt were able to create a unique solution previously unseen in the market.
This theme was continued across to further packaging solutions that formed part of the launch; a laser etched acrylic slipcase housing a hinged box enclosed in more foam as well as a white sports bag.”
More articles
#want
These are affiliate links to Amazon and other partner brands. We may earn a small commission if you click the link and make a purchase.
There is no extra cost to you, so it’s just a nice way to help support the site.
Related
inspiration
Awesome products for creatives
These are affiliate links to Amazon and other partner brands. We may earn a small commission if you click the link and make a purchase.
There is no extra cost to you, so it’s just a nice way to help support the site.
Inspiration
in your inbox
Amazing art & design, never any spam.
We care about protecting your data. Please refer to our Privacy Policy for more.
- Advertising
- Architecture
- Art
- Branding
- Fashion & Beauty
- Gaming
- Graphic Design
- Illustration
- Industrial Design
- Interior Design
- Logo Design
- Packaging Design
- Photography
- Pop Culture
- Print Design
- Product Design
- Technology
- Typography
- UX & UI Design
- Vehicle Design
- Video & Motion
© 2025 Inspiration Grid, all rights reserved. Some of our posts may contain affiliate links to partner brands. We earn a small commission if you click the link and make a purchase. There is no extra cost to you, so it’s just a nice way to help support the site. All images, videos, and other content posted on the site is attributed to their creators and original sources. If you see something wrong here or you would like to have it removed, please contact us.