{"componentChunkName":"component---src-templates-post-js","path":"/story-driven-packaging-concepts-by-ohg/","result":{"pageContext":{"postId":172575,"title":"Story-Driven Packaging Concepts by OHG","author":{"name":"admin","avatar":{"url":"https://secure.gravatar.com/avatar/9af25ed0fd46963a99e46b0b36a0ced8?s=96&d=mm&r=g"}},"colourFeatureImage":"[235,231,227]","excerpt":"Indiana-based creative agency OHG has worked with some of the world’s most recognizable brands, but their Behance portfolio reveals another side of the studio’s creativity.","metadata":{"lowresImages":null},"date":"2026-10-22T20:01:15","slug":"story-driven-packaging-concepts-by-ohg","link":"/story-driven-packaging-concepts-by-ohg/","categories":{"nodes":[{"name":"Branding","slug":"identity","link":"https://inspgr.id/category/identity/"},{"name":"Graphic Design","slug":"design","link":"https://inspgr.id/category/design/"},{"name":"Packaging Design","slug":"packaging","link":"https://inspgr.id/category/packaging/"},{"name":"Print Design","slug":"print","link":"https://inspgr.id/category/print/"},{"name":"Typography","slug":"typography","link":"https://inspgr.id/category/typography/"}]},"content":"<p>Indiana-based creative agency OHG has worked with some of the world&#8217;s most recognizable brands, including Red Bull, Lindt, Lipton and Häagen-Dazs. But their <a href=\"https://www.behance.net/OHGWORLD\" rel=\"noopener noreferrer\" target=\"_blank\">Behance portfolio</a> reveals another side of the studio&#8217;s creativity. Free from the constraints of client briefs and established brand guidelines, these experimental projects explore the possibilities of intricate illustrations, expressive typography and luxurious finishes.</p>\n<p>One of our favorites is Velaro, a whiskey concept that combines elegant embossed lettering with a golden serpent winding through the label. Heritage Botanicals takes a vintage-inspired approach, featuring delicate botanical illustrations, aged-paper textures and an intricately drawn hare. For Caribbean Sovereign Rum, deep teal labels, lush tropical foliage and gold detailing frame a striking sailing ship emblem.</p>\n<p>Other designs range from the colorful, parrot-adorned labels of Brandex tequila to Conger Dry Gin&#8217;s dark green glass, decorative embossing and ornate typography. There&#8217;s also Amber Tales, a whiskey concept featuring a charming postcard-inspired label. Each project has its own distinct personality, yet all share an exceptional attention to detail that makes these imaginative creations feel remarkably convincing.</p>\n<p>Explore more of OHG&#8217;s packaging concepts on <a href=\"https://www.behance.net/OHGWORLD\" rel=\"noopener noreferrer\" target=\"_blank\">Behance</a>, and see their client work on their <a href=\"https://www.ohg.world/\" rel=\"noopener noreferrer\" target=\"_blank\">website</a>.</p>\n<p><a href=\"https://theinspirationgrid.com/category/packaging/\">More packaging design</a> <a href=\"https://theinspirationgrid.com/category/identity/\">More branding inspiration</a></p>\n","postLabel":{"postLabel":null},"featuredImage":{"sourceUrl":"https://inspgr.id/app/uploads/2026/10/packaging-ohg-feature.jpg","srcSet":"https://inspgr.id/app/uploads/2026/10/packaging-ohg-feature-255x180.jpg 255w, https://inspgr.id/app/uploads/2026/10/packaging-ohg-feature-805x568.jpg 805w, 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