Inspiration Grid | Design Inspiration | Design Inspiration

Bringing you the best creative stories from around the world.
more-posts pinterest twitter facebook-with-circle pinterest-with-circle reddit-with-circle stumbleupon-with-circle twitter-with-circle ;

Wo Hing General Store Branding by Manual

San Francisco-based studio Manual produced this fantastic identity for Wo Hing General Store, a Vietnamese restaurant situated at the epicenter of the Mission district.

“The logo plays with the delicate nature of noodles, a main staple on the restaurant’s menu. We also noticed a similarity to the structure of tubular neon signs that are often associated with Chinese street food. In addition to the logo, we created a rich, colorful visual language using only the aforementioned humble noodle. Using a scanner, our designers experimented with raw and cooked noodles to create a number of flowing, abstract images, reminiscent of cyanotype photograms.

As a departure from the ubiquitous neon sign seen in many Chinese restaurants, Manual designed a lightweight transparent window sign, screen printed with electroluminescent ink.”

More branding inspiration Visit their website

Branding Graphic Design Logo Design Print Design Posted on October 14, 2014
Get inspired on Instagram