Pause Fest 2014 Branding by Pennant
Published Mar 20, 2014
Pause Fest is “Australia’s most progressive digital festival; one event for the thinkers, practitioners and entrepreneurs of digital culture.”
Melbourne-based design studio Pennant created the event’s identity and promotional materials.
“Working closely with the festival’s founder George Heddon, we were asked to create a flexible poster design that can be adapted to all other media deliverables such as the website, postcards, programs, banners and brochures. Our solution was a bold typographical expression of the theme that plays with the Pause brandmark while maintaining its prominence.”
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