DOYI Branding fy Folch
Published May 1, 2017
Barcelona-based studio Folch worked on this comprehensive brand identity, packaging and art direction for product design company DOYI. From their website:
“It is not very often a company of great success wants to completely revolutionized their approach. A bold move of a 360 turn of all channels of communication within a short time frame. Elodie Deviras and Jaime Monfort came to us with a request to do so for their potent product design company DOIY. Missioned to shape gems of creativity to bring cheer to modern life they had a clear vision of the renewal of DOIY, touching all the points of the company, from strategy and art direction to packaging, catalogues and digital platform. During this time we built a trustful relationship and worked together with DOIY on improving the strategy, sharing creativity through an open dialogue.”
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