Crossover Festival Branding by Jonathan Finch & Stephanie Oglesby
Crossover is a new festival aimed at creative professionals. The festival’s brilliant branding and promotional materials were created by UK-based designers Jonathan Finch and Stephanie Oglesby.
“We have proposed that the festival would entail inviting creative practitioners from various fields and disciplines to collaborate and ‘crossover’ to create a piece of work that they wouldn’t normally. Thus, we named the project the ‘Crossover Festival’. The name appears in various forms across the identity, with it being shortened to ‘x-over’ and then a pattern which adapts across the different resolutions. Black, white, grey and salmon form the core colour scheme with a screen-printed, neon spot colour overlaid. The printed collateral consists of promotional posters, a festival guide publication, event timetable, tickets, wristbands and lanyards. Finally, t-shirts and tote bags were also produced whilst we mocked up examples of the exhibition space.”
– Jonathan FinchBranding Graphic Design Print Design Posted on October 18, 2012