Adris Group Annual Report by Bruketa & Zinic
Published Oct 8, 2012
“In Good Hands” is the title of this annual report designed by Bruketa & Zinic for Adris Group, a company that is owned by its employees and (probably for that very reason) has grown in the past year, despite the crisis.
The book literally “grows green” when heated by the palm of the reader’s hands, metaphorically illustrating how hands can achieve anything – brilliant idea and execution.
“The same especially calibrated thermo color as on the covers was used for the inside illustrations, and the concept of the annual report is also evoked by the short stories where workers-stockholders share their personal view to the past, future and influence of Adris group on their lives.
Another specific feature of this annual report is its digital version adjusted for the iPad, being one of a kind in Croatia. The annual report for the iPad makes its distribution easier, enables a higher level of interaction and makes it possible to refresh information even after its publication. Since the reader interacts with the printed book with the heat of his palms (touch), the same principle was applied to the iPad version.”
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